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Bulldogs and Illuvium launch special Round 25 Jersey

The Canterbury-Bankstown Bulldogs and Illuvium, the clubs Front of Shorts Partner, have today announced a unique activation that will see the team run out in a one-off Illuvium jersey for the Round 25 game against Manly Warringah Sea Eagles on Friday 2 September.

Canterbury-Bankstown Bulldogs and innovative AAA collectible NFT RPG game Illuvium today launched the Bulldogs custom Illuvium jersey for the September 2nd round 25 game against the Manly Warringah Sea Eagles.

Fans can get their hands on this exclusive jersey by one of two ways, between Thursday 11 August and Monday 22 August 2022.

  • Purchase Jersey via pre-sale on the Bulldogs Online Store for $127 for Members or $150 for non-members
  • Purchase a limited-edition bundle, including Illuvium Jersey, 2023 Classic Bulldogs Membership and Cosplay NFT* from Illuvium's website – bulldogs.illuvium.io for $199 (Payment must be made by ETH, USDT or USDC). Nineteen signed player-worn Illuvium jerseys will also be randomly sent to those that purchase the bundle.

Illuvium recently hit the headlines after selling 20,000 digital land plots, valued at $72 million USD, during a landmark 72-hour launch event, making it one of the most successful NFT sales of all time.

Aaron Warburton, CEO of the Bulldogs, said, “When our partnership commenced in early 2022, we knew we had the opportunity to add immense value to Bulldogs and Illuvium fans alike. Launching this jersey with a Bulldogs membership is fantastic and will undoubtedly grow our supporter base across the USA, Europe and Asia. Kieran and his team are making this momentous occasion extra special by providing a complimentary Illuvium NFT. 

The Bulldogs have a strong history of producing unique, fan-driven special jerseys, with our Star Wars and Avatar jerseys generating global exposure in the past. This jersey will expose millions of fans worldwide to the Bulldogs and the NRL.

Kieran’s vision is exemplary. His passion and drive to see our Club grow is unmistakable.”

Illuvium co-founder Kieran Warwick said, “being able to mark the first-ever Illuvium merchandise sale with a partnership involving an established 87-year-old sporting brand like the Bulldogs is very special. Following our recent record-breaking land sale, this partnership is the next step in establishing Illuvium as the industry leader in the blockchain gaming space.”

About Illuvium

Illuvium is an open-world exploration, monster collector, and autobattler game built on the Ethereum Blockchain, releasing on PC and Mac in 2022. Play-to-earn in an AAA sci-fi adventure and conquer the wilderness to help your crash-landed Ranger flourish

Race across crystal labyrinths, toxic deserts, and windswept mountain summits. Quest to uncover the cause of the cataclysm that shattered Illuvium. Hunt and capture Illuvials, powerful creatures who rule the land. Train and fuse your Illuvials into powerful evolutions. Build your ultimate Illuvial team to take into battles and tournaments in PvE and PvP Arenas. As you discover the capabilities of the Illuvials you collect, use your creativity to build unique synergies to outsmart your opponents. Hit a winning streak as you best other hunters to become the strongest Ranger on this planet.

Illuvium's collectible NFTs are interoperable across the entire Illuvium universe. The decentralized NFT collection offers players user-maintained custody never before possible in mainstream gaming.

Acknowledgement of Country

Canterbury-Bankstown Bulldogs respect and honour the Darug and Eora nations, who are the Traditional Custodians of the land and pay our respects to their Elders past, present and future. We acknowledge the stories, traditions and living cultures of Aboriginal and Torres Strait Islander peoples on the lands we meet, gather and play on.